Understand your customers and drive better results on social
Learn how your customers perceive your brand on social through a range of analytics offerings.
Unlock the power of audience insights and drive performance
Understand comment sentiment
BrandBastion's proprietary technology utilizing machine learning and natural language processing is trained on social media native datasets, with the ability to understand language such as emojis and abbreviations with high accuracy.
Gain actionable insights for decision-making
We are able to track topical insights, ranging from new product or feature requests to the volume of customer inquiries and the brand response rate, depending on your needs and use cases.
Receive visually-stunning reports
Receive insights in the format of your choice, from streaming via API to spreadsheets to visually-stunning reports that can be shared with top-level management.
BrandBastion's Insights + Analytics includes a range of different solutions:
I 1. Monthly Action Reports
As part of the BB Moderation + Alerts and BB Customer Engagement packages, monthly action reports are provided showing comment volume trends, all actions BrandBastion has taken on our customers' behalf, and extensive comment examples by category.
I 2. Sentiment and Positive Interaction Metric (PIM™)
Receive sentiment and audience perception insights (via the PIM™ metric) on post, ad, ad set, and campaign levels via API or third-party integrations.
I 3. Customizable On-Demand Insight Reports
We work with the world's top brands to provide custom social media and campaign insights, such as influencer risk assessment reports and reports on trending subject matters and are able to customize reports according to your specific needs.
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