Skip to content
Reputation+

Protect your brand's reputation on social, 24/7

Harmful comments are removed in near real time and potential issues are flagged before they escalate, so your team can stay focused on growth.

BrandBastion Reputation+ dashboard
Trusted by Fortune 1,000 & fast-growing DTC brands
netflixlogo-1 tnf supercell redbulllogo-1 calvinklein uberlogo-2 narslogo sephoralogo mindvalley-Feb-23-2024-06-12-20-2174-PM purduelogo-1 Grubhub-Logo-size WorldRemit_Identity_2020_RGB_72ppi
netflixlogo-1 tnf supercell redbulllogo-1 calvinklein uberlogo-2 narslogo sephoralogo mindvalley-Feb-23-2024-06-12-20-2174-PM purduelogo-1 Grubhub-Logo-size WorldRemit_Identity_2020_RGB_72ppi

Why generic AI & keyword blocking fails

What gets missed when moderation gets it wrong

Generic AI and keyword rules can identify obvious harmful content, but they often miss meaning, nuance and brand specific risks.

Brand post with a Pride flag

On a Pride post, it reads as hateful

Brand post of a skateboard trick

On a skate trick post, it’s praise

This is sick!
+48%
higher ROAS with comment moderation on
Harvard Business School research

Comment moderation lifts ad performance, not just reputation.

In a controlled test, ad campaigns with comment moderation on delivered higher ROAS and more purchases than matching campaigns without it, at the same ad spend.
See customer results

The Solution

Everything you need to
keep your brand safe

24/7 Comment Moderation

Post-aware, brand-specific moderation

Understands post, caption, and comments to hide risk fast with 98%+ accuracy.

hidden-comments

24/7 Crisis Monitoring & Alerts

Know when a comment or a campaign needs attention

Get alerts for harmful comments, sentiment spikes, ROAS drops, and high-follower accounts.

Frame 1484580673

Outbound & Social Listening

See what people are saying beyond your posts and ads

Track mentions and emerging conversations, with alerts for high-follower and sentiment shifts.

Frame 1484580674-2

Sentiment Analysis & Reporting

Understand what changed, and why

Track sentiment alongside post, profile, and ad performance, with AI insights you can explore in chat.

Brand sentiment bar and AI insights panel

%

Increase in Click-Through Rate

%

More harmful comments hidden

h

Saved per month

"We found BrandBastion, and honestly, it was like a miracle. You guys solved this for us immediately. The implementation was so fast, and you got everything under control. We no longer had to seek out the negative comments and take action across different native platforms."
Ginger Lamb VP of Customer Delight

Alerts & crisis monitoring

Spot risks before they escalate

Nope, keep it…
Worst product ever!
I hate this brand 👎
Alert Spike in negative sentimentOver 10 negative comments within 1 hour
Impersonation Threats Policy violations High-influence mentions

How Reputation+ works

From the first comment to the right action, every decision draws on context and your brand rules.

  1. Ingest

    Step 1: Ingest conversations

    Bring every relevant conversation into one place, across channels and formats.

  2. Understand

    Step 2: Read the context

    AI reads beyond the comment itself, including the post, visuals, audio and surrounding conversation.

  3. Context

    Step 3: Combine comment and brand context

    The same words can mean very different things. Reputation+ combines comment meaning with your brand, industry and known risks.

  4. Action

    Step 4: Take action

    Turn that understanding into the right action: keep visible, hide, alert, route or escalate.

Real results from leading brands

+116 %

positive sentiment

“Partnering with BrandBastion allowed us to successfully foster a community where open and healthy discussions happen daily online.”


44 %

more registrations

“BrandBastion solutions keep our social media properties free from spam, inappropriate comments, and phishing attacks that can put our fans in danger.”


62 %

increase in engagement rate

“BrandBastion enables us to create safer spaces for our fans, engage in meaningful conversations, and celebrate the moments that matter most to our community.”


Why brands choose us over keyword-blockers or basic AI

Unmatched accuracy

Trained on billions of social inter actions and brand-specific data, our models hit 98% accuracy, far beyond generic AI.

Keyword blocker tools

Basic AI wrapper tools

Post aware moderation
Brand-bespoke models
Nuance, context, typos
24/7 crisis moderation
High-follower negative mention
Sentiment analysis
Multilingual coverage
Extensive ad coverage
Covered
Partial / limited
Not included

Every channel your community lives on

Social

Reviews

Integrations

FAQs

How does Reputation+ decide which comments to hide?

Reputation+ looks beyond the comment itself. It considers the post, caption, visuals, audio, surrounding conversation, meaning, sentiment and intent, then applies your brand policies, industry context and known risks. Based on that context, it can keep a comment visible, hide it, alert your team, route it or escalate it.

How does BrandBastion understand context that keyword rules miss?

Keyword rules often evaluate words in isolation. BrandBastion considers the wider context to understand what a comment actually means. This helps identify disguised harmful language, impersonation, brand specific misinformation and situations where the same phrase can mean something completely different depending on the post.

How is moderation customized to our brand?

Moderation is configured around your policies, industry, campaigns and known risks. BrandBastion can also build bespoke protection for brand specific risks and edge cases, and continuously refine moderation as language, conversations and risks evolve.

How does BrandBastion identify potential crises and emerging risks?

BrandBastion monitors for harmful activity, impersonation, threats, high influence mentions and sudden changes in sentiment or conversation volume. It can also identify coordinated activity, narrative shifts and changes in campaign performance, then alert your team with context on what changed and where to look.

Can BrandBastion support moderation across global markets?

Yes. BrandBastion supports moderation and analysis across 194 languages, helping global teams protect their brand consistently across markets while accounting for differences in language, context and local conversations.

What can BrandBastion help us measure and report on?

BrandBastion brings together sentiment, topics and moderation activity with post, profile and paid campaign performance. Teams can understand what people are talking about, how they feel, what actions were taken and how those conversations relate to engagement and campaign performance.

Get started with BrandBastion

binance-white-logo
"BrandBastion's fully managed moderation solution has helped us to proactively moderate conversations at scale, protect our brand reputation, and enhance customer trust. The solution has saved us a lot of time, increased our efficiency, and improved the quality of our social media conversations. We are very pleased with the results, and we highly recommend BrandBastion to other companies facing similar challenges."
evan-irwin-netflix Jason Murphy - Global Social Media Specialist