Skip to content



Looking for an ICUC Social alternative?

Scalable, Real-Time Moderation and Engagement Solution

Scalable, Real-Time Moderation and Engagement Solution

BrandBastion combines industry-leading AI, expert managed services, and advanced insights to help you:

  • Engage your audience 24/7
  • Protect your brand from harmful comments and PR risks
  • Turn engagement into revenue gains and stronger ROI
Group-1484579955-(1) (1)-1
Group-1484579955-(1) (1)-1

Powering social media success for the world’s most recognized brands
netflixlogo-1 tnf supercell redbulllogo-1 calvinklein uberlogo-2 narslogo sephoralogo mindvalley-Feb-23-2024-06-12-20-2174-PM purduelogo-1 Grubhub-Logo-size WorldRemit_Identity_2020_RGB_72ppi
netflixlogo-1 tnf supercell redbulllogo-1 calvinklein uberlogo-2 narslogo sephoralogo mindvalley-Feb-23-2024-06-12-20-2174-PM purduelogo-1 Grubhub-Logo-size WorldRemit_Identity_2020_RGB_72ppi

More than just agency services

Brands today need more than traditional human moderation — they need real-time action, unlimited scalability, and 24/7 brand protection.
BrandBastion combines powerful AI automation with expert human oversight to deliver faster, smarter community management.

A complete social engagement solution

The most accurate moderation solution

✅ Advanced AI Moderation + Crisis alerts: BrandBastion’s AI removes harmful, spammy, or offensive content in real time, 24/7, across 109 languages — and alerts your team instantly to emerging PR risks.

❌ Basic Moderation:  ICUC relies heavily on manual human teams, which can create bottlenecks and slow response times during peak activity.

moderate-2 (1)

Scalable community management

✅  End-to-end engagement without the bottlenecks: BrandBastion’s managed service replies to comments, DMs, and mentions on your behalf using your brand voice — around the clock. A shared inbox is also available if your team prefers to respond directly.

 Manual-heavy workflows that don't scale easily: ICUC’s model often requires client approvals, escalations, and human handoffs, making it difficult to efficiently manage growing engagement volumes.

engagement-mobile-2

Sentiment insights that drive strategy

✅  Custom Sentiment Models: BrandBastion trains its sentiment engine on your brand, industry, and audience — delivering highly accurate insights that reflect how your customers actually feel.

❌  Basic Listening Without Deep Sentiment Analysis: ICUC offers social listening services but lacks advanced, customizable sentiment models to uncover deeper emotion trends or brand-specific insights.

Sentiment 2

Complete flexibility and transparency

✅   You're in Control: We give you full visibility in our real-time Transparency Dashboard about all the actions taken on your behalf — hidden harmful comments, resplies issued, alerts sent, workflows triggered, etc.

❌  Lack of Visibility: With ICUC Social, it’s hard to track what actions are being taken. There’s limited reporting, little room for customization, and slow feedback loops — making it feel more like a black box.

moderation3 (1)

Feature and service comparison

Premium Solutions
Social Media Moderation
AI-powered, real-time moderation that detects 3.4x more harmful content
Primarily human moderation, slower during high-volume periods
Community Management
Fully managed service to respond 24/7 in your brand voice and unified inbox to track conversations across all platforms
Services delivered manually, no live client platform
Crisis Monitoring
AI-driven detection that spots crises early and escalates them immediately
Reactive plan and ongoing community management to help mitigate risks
Sentiment Analysis
Custom-trained on your brand for greater accuracy and better insights
Social listening available; lacks advanced sentiment customization
Languages Covered
109 languages
52 languages
Platform
Social Media Inbox
Content Publishing
Social Listening
Social Analytics

Delivering real results

Our solutions help you drive meaningful results and unlock real revenue growth from social.

+48% increase in Return on Ad Spend

Mindvalley_Logo-white
+116% increase in Positive Sentiment

BetterHelp_Logo-white
+31% increase in Engagement Rate

Purdue University Logo
+31% increase in Return on Ad Spend

Joom Logo
450 hours saved every month in managing comments

V Shred Logo
+61% increase in Positive Sentiment

WorldRemit Logo
+48% increase in Return on Ad Spend

Mindvalley_Logo-white
+31% increase in Engagement Rate

Purdue University Logo
450 hours saved every month

V Shred Logo
+116% increase in Positive Sentiment

BetterHelp_Logo-white

netflix_small_logo

"With BrandBastion in place, we have a finger on the pulse across our social media conversations, and we know our community is protected from harmful engagement."

evan-irwin-netflix
Evan IrwinGrowth Marketing at Netflix

WLD_logo

"It's a relief to know that BrandBastion is moderating our social media accounts on a 24/7 basis. BrandBastion's community management service takes a significant workload off our teams' hands, helping us respond much faster to questions and comments via social media, ultimately enhancing overall member satisfaction."

alison_mooradian_wld
Alison MooradianVP of Marketing at Wildgrain

worldremitlogo

"BrandBastion solutions keep our social media properties free from spam, inappropriate comments, and phishing attacks that can put our fans in danger. It also helps us cater to our customers’ questions and enable personalized conversations."

amy-worldremit-min
Amy MunkhbaatarCommunity Manager at WorldRemit

Discover how BrandBastion can help your brand grow.

Book a discovery meeting to walk you through our solutions and understand how BrandBastion can help you achieve your goals.