Reputation+
From listening to engaging at scale
BrandBastion connects social listening directly to action across owned comments, earned mentions, hashtags, brand keywords and TikTok trending videos. Our AI drafts replies directly in your inbox using your website content, including product pages and help center articles. It also analyzes the full post context before drafting the responses and follows your brand guidelines. Your team simply reviews and batch approves.
Brand-specific moderation
BrandBastion moderation adapts to post context and can be customized with brand-specific models, sensitivity levels, and comment categories. You control what gets hidden by platform, campaign, or post type, while real-time alerts and AI summaries help your team spot emerging risks fast. It is not a one-size-fits-all model.
Advanced sentiment and AI insights
BrandBastion sentiment analysis uses your brand context and business goals to classify sentiment based on real impact. It captures industry nuance, sarcasm, and subtext, so a negative-sounding comment can still be recognized as positive when it signals real customer value.
Powered by Astra, our AI Analyst, teams can extract actionable insights from their social media interactions, from improving product feedback loops and managing crises to planning the next ad campaigns.
“Before BrandBastion, we had to toggle between Gorgias and Sprout Social to make sure all comments, DMs and reviews were being answered”
AI replies and automation
Pre-drafted AI replies
Custom AI prompting and brand rules
Post-aware reply drafting
Knowledge-grounded replies
Response safeguards
Batch reply
Moderation and protection
Automated comment moderation
Crisis detection and alerts
Multi-language moderation
Engagement and insights
Sentiment analysis
Intent detection and tagging
Other use cases
Social listening
Scheduling
Review management
Coverage and scale
Seat management
Social profiles limit
Platforms coverage
Customer success support
+48%
increase in Return on Ad Spend
+31%
increase in Engagement Rate
450
hours saved every month
+116%
increase in Positive Sentiment
The most advanced AI for social media engagement
- 0accuracy rateversus the industry benchmark of 60–85%
- 0median hiding time
- 0languages covered
Analyzing…
12+ years of expertise
Our AI is trained on more than a decade of real social conversations, capturing tone, intent, and platform context with high accuracy.
Post-aware understanding
We analyze the full post including caption, creative, and audio before taking action, so replies, alerts, hiding, and tagging are always grounded in context.
Built-in AI customization
Our models adapt to your brand’s voice, needs, and nuances. You can rely on proven models or create bespoke ones tailored to your business.
Instant AI insights
On top of moderation and engagement, you can quickly surface insights. Ask a question and receive clear, actionable answers within seconds.