Increase in monthly average responses
Increase in Purchase ROAS after 3 months
Increase in Response Rate
As a leader in the beauty box subscription industry, BoxyCharm has a highly engaged social media community made up of dedicated and passionate customers. BoxyCharm sought a solution to manage the brand's social media engagement and increase its overall response rate while focusing its internal team's resources on 1 on 1 conversations with customers. This way, their team could apply themselves to the cases that required more attention and effectively engage with their community.
BoxyCharm is an online beauty subscription company that offers monthly boxes with 4-5 full-size products from popular and upcoming beauty brands. With an incredibly active and engaged community, BoxyCharm receives over 1,000,000 comments a year.
Responds on the client’s behalf within 60 minutes, 24/7.
Responses available across a wide variety of categories, including but not limited to - Customer Complaints, FAQ, Fan Community, and Product Interest..
Offers up to 50 response variations per category, to maintain authenticity and to keep responses dynamic.
BrandBastion allowed us to increase our response rate and cut down response times, while giving our team the opportunity to focus on the cases that require a personalized touch and our in house expertise. This collaboration enables us to be more engaged than ever with our community.
- Anna Skidmore - Vice President, Customer Experience at BoxyCharm
After partnering with BrandBastion and using the Customer Engagement Solution, BoxyCharm’s team was able almost to double their total monthly responses within the first month, while significantly increasing their purchase ROAS.