Social Media Moderation
Protect your brand and community
Protect your brand and community
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Looking for a Brandwatch alternative?
The Social Media Management Platform That Drives ROI
The Social Media Management Platform That Drives ROI
While Brandwatch focuses on analyzing data, BrandBastion helps you act on it.
We go beyond dashboards and reports—empowering you to:
- Engage your audience around the clock
- Remove harmful comments before they impact brand perception and performance
- Drive higher ROI from campaigns
- Uncover insights to fuel your strategy
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Proactive brand protection
✅ Advanced AI moderation + crisis alerts: Instantly detects and removes spam, hate speech, and PR-sensitive content across all major platforms, with multilingual support and 24/7 coverage.
❌ Reactive, manual moderation: Brandwatch provides post-event analysis, but no tools for moderating or removing harmful content in real time.
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Fully managed engagement, 24/7
✅ Respond to your audience 24/7: BrandBastion’s managed service replies to comments, DMs, and mentions using your brand voice. A shared inbox is also available if your team prefers to respond directly.
❌ Manual effort required: Brandwatch provides a shared inbox, but your team must manage all replies manually or rely on basic automations. True 24/7 coverage means staffing across time zones.
Advanced sentiment insights
✅ Custom sentiment models: BrandBastion trains its sentiment engine on your brand, industry, and audience—delivering highly accurate insights that reflect how your customers actually feel.
❌ Generic sentiment tagging: Brandwatch relies on a one-size-fits-all model that often misreads tone, misses key issues, and labels the majority of content as neutral.
Broader, deeper platform coverage
✅ Full coverage: Monitor organic and paid comments, DMs, mentions, and reviews across TikTok, Facebook, Instagram, X, YouTube, LinkedIn, Google Business Profile, and Trustpilot.
❌ Limited visibility: Brandwatch lacks full support for paid comments and has major gaps in TikTok coverage, missing key data like DMs, hashtags, mentions, and sentiment signals..
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Feature and service comparison
Premium Solutions
Social Media Moderation
AI-powered, real-time moderation that detects 3.4x more harmful content
Basic keyword filters with slower and less reliable detection
Community Management
Fully managed service — replies to comments and DMs 24/7 in your brand voice
Your team must manually respond
Crisis Monitoring
AI-driven detection that spots crises early and escalates them immediately
Reactive, keyword-based alerts that often miss critical issues
Sentiment Analysis
Custom-trained on your brand for greater accuracy and better insights
One-size-fits-all sentiment tagging with lower accuracy and limited insights
Platform
Social Media Inbox
Content Publishing
Social Listening
Analytics
Coverage
Unified coverage across paid, organic comments, and DMs on all platforms
Covers most platforms, but limited support for paid comments and TikTok
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AI That Delivers Action
BrandBastion’s AI doesn’t just tag—it acts. Trained on your brand, industry, and audience, it enables real-time moderation, precise sentiment analysis, and faster response workflows that improve operational efficiency and ROI.
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Insights That Surface Themselves
With BrandBastion, there’s no need to dig through dashboards or build complex queries. Key sentiment shifts and trends are surfaced automatically. Our advanced sentiment analysis won’t leave you with “85% neutral”—you’ll see exactly what’s shaping perception.
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Built to Drive Performance
Every feature, every insight, and every service is designed to move the needle. Whether you’re aiming for higher ROI, better sentiment, or major time savings, BrandBastion is the partner that helps you improve your performance.
+48%
increase in Return on Ad Spend
+116%
increase in Positive Sentiment
+31%
increase in Engagement Rate
+31%
increase in Return on Ad Spend
450
hours saved every month in managing comments
+61%
increase in Positive Sentiment
+48%
increase in Return on Ad Spend
+31%
increase in Engagement Rate
450
hours saved every month
+116%
increase in Positive Sentiment
"BrandBastion has been a game-changer for us. We've actually saved over 450 hours monthly in moderation and in responding efforts. Your strategies in managing the comments and the feedback have massively improved our community efforts. And again, it leads to a more positive and engaging community environment."
Dee Dee LawrenceDirector of Customer Exeperience at VShred
"BrandBastion's community management service takes a significant workload off our teams' hands, helping us respond much faster to questions and comments via social media, ultimately enhancing overall member satisfaction."
Alison MooradianVP of Marketing at Wildgrain
"BrandBastion has become a core asset for Typology. It helped us improve customer service and engagement, enhancing the delivery of the most accurate and swift customer experiences. The AI functionalities helped scale our operations internationally and contributed to a noteworthy growth in positive sentiment."
Ana WebanckHead of International & Special Operations at Typology